When a speaker aims to reverse audience beliefs, which strategy should he or she use?

A. weakening commitment
B. strengthening commitment
C. conversion
D. manipulation


Answer: C

Communication & Mass Media

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Broadcast television networks carry an average of ______ min of advertising and promotion clutter per hour.

A. 8 B. 10 C. 12 D. 15

Communication & Mass Media

The attempt to have a viewpoint accepted at the exclusion of all others is ________

A) publicity B) propaganda C) public information D) press agentry E) public relations

Communication & Mass Media

Compare and contrast gender-biased versus gender-inclusive language

What will be an ideal response?

Communication & Mass Media

Identify the term DAW:

A. differential audio writer B. digital audio workstation C. discrete analog writer D. none of these

Communication & Mass Media