When an advertiser asks for speculative presentation, the ad agency is expected to

A. show a portfolio of previous campaigns.
B. present three-dimensional advertising plan.
C. infer what the market is for a particular product based on experience with other clients.
D. give a presentation of what the agency intends to do for the advertiser.
E. improvise a storyboard based on brainstorming during a meeting.


Answer: D

Business

You might also like to view...

Select the incorrect statement about budgeting committees.

A. Budget committees usually have responsibility for the coordination of budgeting activities. B. Membership on the budget committee is restricted most often to accountants because the budget involves numbers. C. The budget committee is responsible for settling disputes between various departments over budget matters. D. One of the responsibilities of the budget committee is to monitor the organization's progress toward achieving its budget standards.

Business

[The following information applies to the questions displayed below.] Red and White Company reported the following monthly data:Units produced 2,000unitsSales price$25per unitDirect materials$1per unitDirect labor$2per unitVariable overhead$3per unitFixed overhead$8,000in totalWhat is Red and White's net income under absorption costing if 980 units are sold and selling and administrative expenses are $12,000?

A. $(1,380) B. $10,620 C. $(2,000) D. $2,700 E. $6,620

Business

Caterina Valente is given a job as a buyer in a department store. While nothing is specifically said to Caterina, a buyer normally has authority to act as agent for the business. What is this type of authority called?

A) Express B) Silent C) By necessity D) Apparent E) By estoppel

Business

Trainees should not practice their job tasks until after the training program is complete.

Answer the following statement true (T) or false (F)

Business