An e-mail campaign works most effectively when:

A) consumers perceive it as "acceptable" spam
B) messages resemble the information on the company's website and in company advertisements
C) it targets infrequent purchasers
D) it contains customer-generated reviews


B

Business

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Social networking is an integral part of which of the following?

A) the triple bottom line orientation B) lifetime value of a customer C) the value chain D) Web 2.0 E) Web 1.0

Business

The preferred method of choice for setting labor standards is to base them on historical experience

Indicate whether the statement is true or false

Business

Nonprofit organizations have the freedom to choose their target audience, which helps them lower their per-capita costs and take advantage of economies of scale.

Answer the following statement true (T) or false (F)

Business

Columbia Corporation produces a single product. The company's variable costing income statement for November appears below: Columbia CorporationIncome StatementFor the Month ended November 30Sales ($30 per unit)$1,200,000Variable expenses:  Variable cost of goods sold 720,000Variable selling expense 160,000Total variable expenses 880,000Contribution margin 320,000Fixed expenses:  Manufacturing 140,000Selling and administrative 35,000Total fixed expenses 175,000Net operating income$145,000 During November, 35,000 units were manufactured and 8,000 units were in beginning inventory.   Variable production costs have remained constant on a per unit basis over the past several months. Under absorption costing, for November the company would report a:

A. $125,000 profit B. $125,000 loss C. $145,000 profit D. $120,000 profit

Business