Answer the following statement(s) true (T) or false (F)

1. According to the text, in your lifetime you might present to a variety of audiences ranging from a group of retired people to a committee of professors. 
2. Audience analysis helps you decide how to present your topic. 
3. Your message should be presented the same way whether you are delivering a message to classmates or to a roomful of senior citizens. 
4. Conventional wisdom is based on scientific surveys of public opinion. 
5. Conventional wisdom reflects broad patterns of thinking that may affect our behavior. 


1. True
2. True
3. False
4. False
5. True

Communication & Mass Media

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a. interaction. b. distraction. c. agreement. d. appeasement.

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Margo wants to give a speech on the life of John Fitzgerald Kennedy. She wants her main points to discuss Kennedy's childhood, his college years, and his adult years. What type of organizational pattern is Margo using?

a. Topical b. Chronological c. Cause-effect d. Problem-solution

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Some prognosticators actually predict that car radios will eventually become obsolete and manufacturers will simply stop offering them

A. TRUE B. FALSE

Communication & Mass Media

Attributions are the explanations we make to ourselves about why things happen and why people act as they do.

a. true b. false

Communication & Mass Media