Stone Restaurant, a five-star restaurant, changes its centerpiece, such as candles and vases, every day. The waiters also creatively fold the napkins and place them on the tables at the end of each course. In this scenario, which of the following promotion strategies is adopted by Stone Restaurant?

A. Using personal information sources
B. Stressing tangible cues
C. Engaging in postpurchase communication
D. Creating a strong organizational image


Answer: B

Business

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