According to the text, why does McLuhan’s “theory” fail as a scientific approach?

a. The data observed over the years clearly disconfirmed too many of his ideas.
b. There was no clear way to test the theory or to specify what sort of evidence
would count against it.
c. It was too systematic in the way it specified its concepts.
d. It makes too many predictions.
e. McLuhan was an English professor.


b.

Communication & Mass Media

You might also like to view...

Discuss strategies you could use to gather information about your audience. For your upcoming speech, which strategy do you think will be most useful?

What will be an ideal response?

Communication & Mass Media

Intel is organizing a group to work on a new chip processor that can be put in home appliances to alert consumers of potential problems in the machine. The group spans 18 members from America, Canada, France, Japan, and India, and the project is estimated to cost approximately $30 million dollars for the initial design and testing process alone. The group should adopt what kind of group structure?

a. A centralized structure to ensure a clear chain of command and concise communication b. A centralized structure to bridge diverse people and integrate isolated processes c. A decentralized structure to accommodate a more complex task that requires adaptation and innovation d. A decentralized structure to direct discussion and coordinate efforts across diverse people

Communication & Mass Media

Task processes are those interactions that affect the quality of the communication in a team

Indicate whether the statement is true or false

Communication & Mass Media

What are the three elements that have to be present in order for libel to have taken place?

What will be an ideal response?

Communication & Mass Media