Edward Bernays was one of the most influential public relations practitioners; he pioneered more "firsts" than any other PR practitioner of the 20th century
Indicate whether this statement is true or false.
TRUE
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Immanuel Kant believed that morally right decisions
A) are made with the idea of "do unto others" in mind. B) embrace moderation. C) make the most people possible happy. D) should be made as if according to a universal law.
Answer the following statement(s) true (T) or false (F)
1. Contrast shows how one thing is like another. 2. Audiences respond more predictably to abstract than to concrete language. 3. Concrete language generates connotative meaning, while abstract language generates denotative meaning. 4. If you are uncertain what people prefer to be called, you should ask them in order to avoid offense. 5. The term "handmade" would generally be considered inclusive language.
Rob met Frank in an online chat group for race car enthusiasts. Based on briefly looking over Frank's online profile, Rob decided that Frank is a typical show off, know-it-all race car owner
This tendency to stereotype someone based on the few cues online interactions provide is known as A) social identity model of deindividuation effects (SIDE). B) attribution theory. C) impression formation theory. D) implicit personality theory.
It is difficult to separate responses to one act from the responses to other rhetoric that precedes and follows it
Indicate whether the statement is true or false