Public relations programs should be directed to what kinds of audiences or publics?
A) celebrities
B) anyone who will listen
C) specific and defined
D) the politically aware
E) none of the above
Answer: C
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"You are the wind beneath my wings" (from "The Wind Beneath My Wings," by Bette Midler) is a metaphor
Indicate whether the statement is true or false
Twitch is a streaming video service that shows ______.
A. lesser-known sports like Australian-rules football B. people playing video games C. homemade cat videos D. reruns of sitcoms from the 1950s and 60s
When working with adult trainees, it is preferable to choose training methods that
a. utilize mostly lecture based material. b. actively involve trainees. c. utilize a great amount of discussion. d. utilize material at a low reading level so all can understand.
Anton will be giving a real-time online speech to prospective backers of his start-up company. According to your textbook, which of the following should he remember to do?
A. Sit two or three feet from his webcam so the audience will see him from the chest up. B. Position his webcam so it points directly at him or tilts slightly downward toward him. C. Talk into the computer screen because that's where the camera is located. D. All the answers are correct. E. Both position his webcam so it points directly at him or tilts slightly downward toward him and sit two or three feet from his webcam so the audience will see him from the chest up.