The role of a SWOT analysis is to ________

A) evaluate the effort that is needed to recover a business's investment
B) document all present and possible future influences on performance
C) monitor the marketing and profit performance in light of the marketing plan's timeline
D) specify each marketing task and the amount needed to accomplish it
E) allocate resources based on the strategic market plan


B

Business

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As a manager, Kelly must communicate to her employees some bad news that will likely upset them. What is the best advice for her to follow when communicating this bad news? ? A) ?Let her employees learn of the bad news through the media

B) Ask her employees their feelings about the bad news immediately after she has presented it. C) ?Practice what she is going to say. D) ?Wait to deliver the bad news until a Friday afternoon so that employees have an opportunity to process the bad news.

Business

Projects C and D both have normal cash flows and are mutually exclusive. Project C has a higher NPV if the cost of capital is less than 12%, whereas Project D has a higher NPV if the cost of capital exceeds 12%. Which of the following statements is CORRECT?

A. Project D is probably larger in scale than Project C. B. Project C probably has a faster payback. C. Project C probably has a higher IRR. D. The crossover rate between the two projects is below 12%. E. Project D probably has a higher IRR.

Business

On February 1, a customer's account balance of $4000 was deemed to be uncollectible. What entry should be recorded on February 1 to record the write-off assuming the company uses the allowance method?

A. Debit Allowance for Doubtful Accounts $4000; credit Accounts Receivable $4000. B. Debit Bad Debts Expense $4000; credit Accounts Receivable $4000. C. Debit Bad Debts Expense $4000; credit Allowance for Doubtful Accounts $4000. D. Debit Accounts Receivable $4000; credit Allowance for Doubtful Accounts $4000. E. Debit Allowance for Doubtful Accounts $4000; credit Bad Debts Expense $4000.

Business

XYZ Corporation has a P/E ratio of 20 and EFG Corporation has a P/E ratio of 10. It is likely that

A) investors expect XYZ's earnings to grow faster than EFG's earnings. B) investors believe XYZ stock is overvalued. C) investors believe that for the same level of earnings growth, XYZ is a higher risk company. D) XYZ's earnings per share are twice the earnings per share of EFG.

Business