The marketing concept holds that ________
A) a firm should find the right products for its customers, and not the right customers for its products
B) customers who are coaxed into buying a product will most likely buy it again
C) a new product will not be successful unless it is priced, distributed, and sold properly
D) consumers and businesses, if left alone, won't buy enough of the organization's products
E) a better product will by itself lead people to buy it without much effort from the sellers
A
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In terms of the communication process, probing serves to stimulate which of the following?
A. Receiving B. Decoding C. Channeling D. Sending E. Feedback
A $140 petty cash fund has cash of $18 and receipts of $120. The journal entry to replenish the account would include a credit to
A) Cash for $120. B) Cash Over and Short for $2. C) Petty Cash for $122. D) Cash for $122.
A company with a AAA bond rating will command a higher interest rate on its bonds than a
company with a lesser BBB bond rating. Indicate whether the statement is true or false
The installment method may be used for sales of all kinds of property with the exception of
A) real property. B) personal property. C) capital assets. D) marketable securities.