Answer the following statements true (T) or false (F)

1. The latitude of noncommitment represents issues for which a person has no personal involvement.
2. Ego-involvement is the degree to which an issues is personally relevant.
3. The more ego-involved one is, the more extreme his or her position will be.
4. One common way to measure latitudes of acceptance and rejection is to use an Ordered Alternatives Questionnaire.
5. Assimilation effect refers to circumstances when a person adopts the attitude of the speaker.
6. A person experiencing a contrast effect will assume that the position being advocated is further from his or her own position than it actually is.


1. False
2. True
3. False
4. True
5. False
6. True

Communication & Mass Media

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Stephanie's team is frustrated by the grade that they received on their HOD project. As they discuss this afterward, a frustrated team member exclaims, "I don't see how Aaron's project did better than ours. Our project was clearly better than his. Honestly, I thought we had the best project. I think the graders just got sucked into Aaron's flashy presentation." This statement is an example of:

a. Overconfidence b. Optimism bias c. Displaced narcissism d. Ingroup/Outgroup bias

Communication & Mass Media

What function is served when an informative presentation helps others to establish priorities, order their goals, or put ideas in context?

a. shaping perceptions b. setting agendas c. sharing information d. persuading

Communication & Mass Media

Which of the following confidence intervals is most commonly used by researchers?

a. 68% b. 75% c. 95% d. 98%

Communication & Mass Media

The type of discussion that involves the questioning of experts by the other experts on the panel is the:

A. panel B. forum C. symposium D. colloquy

Communication & Mass Media