Coca-Cola bottles placed on the desks of judges of the show American Idol is an example of the sales promotion approach of ________.

A. product placements
B. product sampling
C. rebates
D. premiums
E. loyalty programs


Answer: A

Business

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Alex International needs 20,000 units of a certain part to use in its production cycle. If Alex buys the part from Nicole Company instead of making it, Alex could not use the released facilities in another activity; thus, all of the fixed overhead applied will continue regardless of what decision is made. Accounting records provide the following data: Cost to Alex to make the part: Direct

materials $ 4.00 Direct labor 9.00 Variable overhead 12.00 Fixed overhead applied 9.00 Cost to buy the part from the Nicole Company 26.00 What should Alex's decision be, and what is the total cost savings that would result? A) Buy, $180,000 B) Buy, $20,000 C) Make, $180,000 D) Make, $20,000

Business

People with low self-esteem are more likely to experience high job satisfaction

Indicate whether the statement is true or false.

Business

Investment in foreign subsidiaries is less risky when:

A. laws in the host country that apply to repatriate earnings are complex. B. the host country has higher tax rates. C. the host country is politically unstable. D. exchange rates are volatile. E. the subsidiaries are geographically (globally) diversified.

Business

The Hatch Act prohibits certain political activity by:

a. healthcare providers. b. union members. c. state employees. d. federal employees.

Business