Which of the following statements best supports the view that GE's Ecomagination strategy is in line with the shared value creation framework?
A. The Ecomagination strategy helps GE spend more on research and development than other similar companies.
B. The Ecomagination strategy allows GE to produce "green" products while increasing revenue and competitive advantage.
C. The Ecomagination strategy is the brainchild of the founder of the company.
D. The Ecomagination strategy generated $3 billion in revenues for GE during 2012.
Answer: B
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