The process of searching a database for a specific piece of information, such as a birthday, for marketing purposes is:
A) data mining
B) customer cluster analysis
C) data coding
D) trawling
D
You might also like to view...
Forman, Inc earned $600,000 profit during 2016 . On which financial statement(s) will you find the dollar amount of the profit earned by the company?
a. Balance sheet and income statement b. Income statement only c. Statement of retained earnings only d. Income statement and statement of retained earnings
The concept of quality can also embody such intangibles as brand prestige and life style
Indicate whether the statement is true or false
Which of the following approaches to dealing with crisis situations involves developing a plan based on a problematic issue after it arises?
A) passive B) defensive C) subjective D) reactive E) preemptive
Perhaps no one understands how influential the Beatles were more than ________
A) her B) she C) herself