You are the newly appointed business analyst for a large national bank (250000 customers). At a team meeting, your boss presents the results of a survey of customers regarding their opinion (measured on a ten point scale) of a new financial product. The survey sample (of 500 customers) showed a significant (p = 0.23) level of satisfaction with the new financial product. How should you interpret this result for your boss?
A. The result is significant and customers are satisfied
B. The result is not-significant but the small sample size is not important as sample size has no effect on statistical power
C. The result is not-significant but the small sample size may be missing large differences in customer satisfaction
D. The result is significant but the small sample size may be missing large differences in customer satisfaction
Answer: C
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