Bethany is looking for a Mother's Day gift for her mom and wants to purchase some type of perfume or cologne. She knows that her mom currently wears a perfume made by Christian Dior called J'adore. When she arrives at the perfume counter, she notices that Christian Dior has several new scents available and a variety of gift boxes that also include powder and body lotion. Bethany is trying to decide what to purchase-whether to try a new fragrance or not. Bethany is willing to spend time trying the different scents, but since the gift boxes only cost $75, there's little risk involved. What type of consumer decision will this purchase most likelybe for Bethany?
A. Routinized response behavior
B. Extended decision making
C. Limited decision making
D. Typical decision making
Answer: C
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