Which of the following is NOT a way that marketers classify services?
A) services performed directly on the customer
B) services performed directly on the customer's possession
C) services performed indirectly on the customer
D) services consisting of tangible actions
E) services consisting of intangible actions
C
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The primary value of a wiki stems from
A) the recognition it offers to individual authors. B) its focus on a single, expert perspective. C) the collective insight of all its contributors. D) a patented algorithm that expedites global product shipments. E) its ability to deliver short messages to diverse groups in real time.
Which statement does not support the claim that an unconditioned ethical directive such as the one the economic model of corporate social responsibility demands of business management is inappropriate for utilitarian theory?
A. It is claimed that once market failures are adequately addressed by the government, business just needs to obey the law that addressed them. Business, however, has the ability to inappropriately influence government policy and the law. B. Markets can work to prevent harm only by first-hand experience with harms that have to occur before they can be remedied. C. Business has the ability to influence consumers' desires by helping shape those desires through advertising. D. A more precise formulation of a utilitarian-based principle would be to maximize profit whenever doing so produces the greatest good for the greatest number, with the proviso that managers must consider the impact a decision will have in many ways other than merely financial.
Affirmative action in human resources practices requires employers with fifty or more employees holding federal government contracts in excess of $50,000 to actively encourage job applications from members of minority groups and
A. hire qualified employees from minority groups not fully represented in their organizations. B. pay equal wages for equal work. C. refrain from discrimination on the basis of sex, race, color, or religion. D. refrain from discrimination based on age. E. outlaw retirement of employees before age 70.
Even though they get paid less than the industry average, employees at Patagonia do not seem to be concerned with this lower level of ________.
A. employee benefits B. corporate culture C. direct financial compensation D. nonfinancial compensation E. indirect financial compensation