Which of the following conditions necessitates that the objective of advertising should be to stimulate more usage of a product?
A) The advertised product belongs to a nascent product category.
B) The company is not the market leader.
C) The advertised brand is superior to the market leader.
D) The product class is mature.
E) Brand usage for the product is very high.
D
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Which of the following is true of the web browser Chrome?
A) It is a web browser by Microsoft. B) It is the dominant browser for Macintosh computers. C) It is also known by the name of Opera in mobile phones. D) It was developed using the open source model.
What is one difference between savings and loan associations and mutual savings banks?
A) Only savings and loan associations make loans for home mortgages. B) Only mutual savings banks have recently ventured into life insurance and mutual funds. C) Mutual savings banks are owned by their depositors, rather than by shareholders. D) Only mutual savings banks are considered financial institutions. E) Savings and loan associations are strictly nonprofit, whereas all mutual savings banks are for-profit.
Elizabeth saw a posting for a new job on her company's intranet. She was interested in the new challenges this job could provide her, so she applied right away. Elizabeth's company was performing ________
A) external recruiting B) internal recruiting C) simulation recruiting D) virtual recruiting E) social network recruiting
Both economic and noneconomic factors should play an important role in location decisions in supply and value chains
Indicate whether the statement is true or false