A _______ is the supplier firm's repository for all relevant information about past and present customers
For each customer, it should contain transaction prices and profits from past orders, costs to serve, an estimate of the supplier's share of the customer's business, a forecast of potential sales, important customer firm characteristics, the names of buying team members and their roles in purchase decisions, previous account call reports, product or service applications, and relevant buying practices, policies, and patterns. (p. 338; Use of IT)
a. customer relationship management (CRM) system
b. customer database
c. market database
d. prospecting plan
b
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Which of the following is a step of the Reflective Thinking Framework?
a. Define the problem. b. Write down the problem. c. Organize the solutions. d. Rate the solutions.
A comment from a supervisor that might shut down or limit conversation would be
A) "Tell me more, that's interesting." B) "But, I've heard that argument many times." C) "More details would be useful." D) "How did you get this information?"
The ability to relate the demand for an item shown on an MRP record back to the particular parent
causing the demand is called: A) relating. B) where-used. C) pegging. D) any one of the above E) none of the above
Ray Stokes is raising capital for a new company called NO Balloons Inc NO Balloons will manufacture and sell festive balloons. Because of the shortage of helium, the balloons will be filled with nitrous oxide instead
NO Balloons plans to finance the business with common equity and long-term debt. It plans to sell 12 million shares of common stock and 200,000 bonds. Each bond will have a coupon rate of 5%, will pay its coupons semi-annually and will have a face value of $1,000.The common stock will be issued at a price of $19.5 a share and has a beta of 1.1. The bonds will sell for 89% of face value and have a 6.25% yield to maturity. The market risk premium is 5.25%, T-bills are yielding 3.5%, and NO Balloons' tax rate is 36%. What is NO Balloons' cost of equity? A) 5.25% B) 7.75% C) 8.75% D) 9.28% E) 9.63%