The I in IDEA stands for ______

A) innovation
B) idea generation
C) issues
D) imagination
E) imagery


Answer: B

Communication & Mass Media

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When writing social media objectives, they must be specific, which means the following:

a. Each refers to a specific channel. b. Each has a message that relates to the campaign promotion. c. Each is assigned to at least three placements. d. Each relates to a tangible thing.

Communication & Mass Media

Which of the following is NOT a basic style of delivery?

A. read B. extemporaneous C. memorized D. impromptu

Communication & Mass Media

Tailoring a speech once prepared is not advisable

Indicate whether the statement is true or false

Communication & Mass Media

The figure of speech where one thing is spoken of as if it were another is ____________

A. allusion B. metaphor C. analogy D. simile

Communication & Mass Media