Escobar, a global enterprise selling athletic shoes, procures its shoes through contract manufacturing agreements with producers in developing nations. It uses its expertise in distribution and sales to promote these products

In this case, the marketing strategy used by the company is referred to as ________.
A) franchising
B) direct investment
C) product sourcing
D) joint venture


C

Business

You might also like to view...

Which of the following statements is TRUE of costing systems?

A) Many traditional costing systems can distort product costs and profitability. B) Traditional costing systems tend to be more costly than activity-based costing systems. C) Activity-based costing systems tend to combine various costs into a single cost pool. D) Activity-based costing systems tend to use fewer cost pools than does a traditional costing system.

Business

Ground rules that define appropriate and inappropriate behavior in a team are called:

a. Agendas b. Goals c. Norms d. Conflicts

Business

A partner has all but which of the following duties?

a. A duty of faithful service to the best of his ability. b. A duty to act in accordance with the partnership agreement. c. A duty not to engage in any other business while a partner. d. A duty not to acquire for himself a partnership opportunity without the consent of all the partners.

Business

An example of language creating a suretyship as meant under the statute of frauds would be the following: "If my business partner does not write out the check for the supply bill for our company, I will."

Indicate whether the statement is true or false

Business