Jenna always buys Stacy's brand pita chips. She does not even consider alternatives. Jenna is a ________ customer.
A. brand-loyal
B. brand-association-oriented
C. brand-extension-oriented
D. brand-persuasion-oriented
E. price-sensitive
Answer: A
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The Chinese retail industry
A. is characterized by a high retail density. B. has a combination of large stores and large firms resulting in an efficient distribution system. C. has the most number of large retailers operating their own warehouses. D. has extensive restrictions on retail locations, store size, and ownership. E. is characterized by many small and medium-sized firms.
Which of the following would be the most logical way for Indiana Wood to expand?
A) establishing an online presence B) pursuing retail convergence C) implementing RFID inventory tracking D) establishing a community-gathering environment in the store E) joining a producers' cooperative
The "grapevine" is most accurately described as ________
A) ?frowned-upon water cooler discussions that impede productivity B) ?an informal channel of communication that carries organizationally relevant gossip C) ?an e-mail chain involving multiple people to make a decision D) ?an organizational newsletter detailing recent accomplishments
Which of the following would NOT be a ground for a just cause dismissal?
A) insubordination B) incompetence C) redundancy of the position D) conflict of interest E) frequent lateness