Business-to-business marketing differs from consumer marketing in that business-to-business marketing ________
A) is targeted at many individual and household customers
B) relies upon frequent impulse purchases
C) emphasizes advertising more than any other element of the promotion mix
D) typically involves competitive bidding and price negotiations
E) usually has one person involved in purchase decisions
D
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Which of the following is not a primary reason why many people hold cash?
A) To undertake transactions B) To avoid credit C) To have an emergency reserve D) To have a store of value
Everything else equal, if stockholders prefer current income to future income (i.e., capital gains), a firm's cost of equity will:
A. decrease if its dividend payout increases. B. decrease if its eliminates all dividend payments. C. decrease if its excess (free) cash increases. D. decrease if management promotes its wishes to restrict ownership in the firm. E. increase if debt restrictions decrease.
The most popular and widely used unincorporated business form that provides limited liability for its members is the:
A) limited partnership. B) limited liability partnership. C) limited liability company. D) limited liability limited partnership.
In a multiple channel system
a. each server has its own queue. b. each server has the same service rate. c. ? > ? d. All of the alternatives are correct.