The government of Lenzerbia, a country in South Asia, monitors its inflation rate using an index that measures change over time in the prices that businesses pay to each other for goods and services. In this scenario, the Lenzerbian government most likely uses the _____ to evaluate inflation.
A. prices received index
B. consumer price index
C. cost-of-living index
D. producer price index
Answer: D
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A(n) ________ is a temporary decrease in owner's equity caused by the owner taking cash or assets out of the business
a. revenue b. expense c. investment d. withdrawal
Torilyn bought a $45,000 delivery van on account. This transaction would
a. increase an asset and decrease an asset; b. decrease an asset and decrease owner's equity; c. decrease a liability and increase owner's equity; d. increase a liability and increase an asset; e. increase an expense and decrease owner's equity.
Which of the following would a marketer LEAST likely do to encourage habitual buying behavior?
A) dominate shelf space B) run frequent reminder ads C) keep shelves fully stocked D) stress unique features in ads E) offer lower prices and coupons
An example of a pricing objective is to
a. have prices that top the market. b. maintain or gain market share. c. maximize losses. d. minimize quality and cost.