When Gillette advertises a razor as “The best a man can get,” this is an example of _______________
a. advocacy
b. product placement
c. source attribution
d. puffery
d
Communication & Mass Media
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Magazine journalism is different from that of newspapers because it
a. is less stressful b. does not worry about day-to-day news c. requires less communication betweendepartments d. follows simpler rules
Communication & Mass Media
The everyday kinds of confirmation and support we offer can change monologues into
dialogues. Indicate whether the statement is true or false
Communication & Mass Media
In the introduction of a presentation, the speaker's most important
initial goal is to preview the message. Indicate whether the statement is true or false
Communication & Mass Media
Introductions and conclusions usually should take less than 5 percent of the total speaking time
Indicate whether the statement is true or false
Communication & Mass Media