Aisha is a marketing manager with Injoos, a company that manufactures packaged fruit juices
Knowing that several other companies exist in the market that offer similar products, Aisha decides to build a customer base from among those who prefer to avoid mass media and other targeted promotions. Which of the following marketing communications tools would be her best option to build a favorable impression among the prospective customers?
A) advertising
B) personal selling
C) sales promotions
D) direct marketing
E) public relations
E
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In the service sector, inventory control methods ______.
a. are not necessary as no products are involved b. may need to be tailored to the service provided c. are the same for food services as airline services d. are costlier than for inventory control for products
What should the price be in period 3?
A) $185.13 B) $181.27 C) $177.43 D) $173.61
Possible advantages of incorporating include? 1. permanency 2. ease of transferring ownership 3. avoidance of federal taxes ?
A. ?1 and 2 B. ?1 and 3 C. ?2 and 3 D. ?1, 2, and 3
In a completely randomized experimental design involving five treatments, 13 observations were recorded for each of the five treatments. The following information is provided. SSTR = 200 (Sum Square Between Treatments) SST = 800 (Total Sum Square) The sum of squares within treatments (SSE) is _____
a. 1,000 b. 600 c. 200 d. 1,600