A firm often enters international marketing by simply shipping its goods out of the country. If its international sales expand, the company often organizes a(n) ________
A) indirect exporting venture
B) joint ownership
C) export department
D) international division
E) standardized global marketing strategy
C
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______ have a global mind-set that recognizes that the Internet is opening new markets and recharging existing ones.
A. Situational leaders B. E-leaders C. Shared leaders D. Transactional leaders E. Web-based leaders
With reference to the classic linear approach to new product development, the ________ phase of the new product development process includes a step to screen the concepts developed in the first stage
A) opportunity identification B) initial design and concept screening C) business analysis D) life cycle management
Either Brenda or her mother lost ________ keys
A) their B) her C) hers
The dollar amount of sales needed to achieve a target income is computed by dividing the sum of fixed costs plus the target pretax income by the contribution margin ratio.
Answer the following statement true (T) or false (F)