In a SWOT analysis, threats are an ________ consideration. (internal/external)
Fill in the blank(s) with the appropriate word(s).
external
In a SWOT analysis, opportunities and threats are external factors that the firm may be able to capitalize on to meet or exceed its stated objective.
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Which of the following is a preventive control?
a. credit check before approving a sale on account b. bank reconciliation c. physical inventory count d. comparing the accounts receivable subsidiary ledger to the control account
Marketers can obtain needed information from internal data, marketing intelligence, and marketing research. Describe some common sources of each
What will be an ideal response?
To communicate effectively, a marketing communicator should most likely ________
A) ensure that the encoding and decoding processes are different B) encode and decode the message personally and frequently C) understand the consumer's field of experience D) foresee unplanned static or distortion E) use familiar words and symbols
Informal networks are
A. the same as formal networks. B. the skeleton of the body of an organization. C. the established policies of an organization. D. the real power base in an organization. E. None of these are correct.