The term "celluloid closet" refers to the fact that ________

A) Hollywood films rarely depict gay and lesbian protagonists
B) many gay and lesbian stars in the film industry have maintained an illusion of heterosexuality for the public
C) Hollywood has traditionally used sexuality and gender play to provoke humor
D) all of these


A

Communication & Mass Media

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Group members respond to power bases and sources of power in two main ways, either

compliance or __________. a. deviance b. defiance c. resistance d. submission e. none of these

Communication & Mass Media

List five tips for using emotion to persuade

What will be an ideal response?

Communication & Mass Media

Before his job interview, Anderson buys a new suit and gets a haircut. On the morning of his interview, he tells himself that he is a great candidate for this job and that the interviewer is sure to like him. Anderson's preparations are a type of __________.

A. impression management B. other-enhancement C. low self-esteem D. self-fulfilling prophecy

Communication & Mass Media

John Kenney, who created BP's unsuccessful campaign to enhance its image ruefully admitted that the biggest reason it failed was that it was

A) "a false front without substance." B) "mere marketing." C) "over-shadowed by similar campaigns from other oil companies." D) "woefully underfunded for such a massive campaign."

Communication & Mass Media