The Calvin-Dogwood Partnership owns inventory that was purchased for $65,000, has a current replacement cost of $64,500, and is priced to sell for $95,000. At what amount should the inventory be recorded in the accounts of the new partnership if Alexis is to be admitted?
A) $97,000
B) $64,500
C) $65,000
D) $95,000
B
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In selecting an advertising agency, all of the following issues should be taken into consideration except:
A) company organization. B) national responsiveness. C) area coverage. D) buyer perception. E) franchise or company owned status.
Procter & Gamble ran a repeat-purchase-oriented promotion for its Pampers brand of disposable diapers, where parents obtained points from each purchase redeemable for Fisher-Price toys. This is an example of:
A) sampling. B) premiums. C) spiffs. D) rebates.
Name the five characteristics of information
Conveniently located vending machines around your college or university campus make it easy for you to buy a soda and a snack between classes. This is an example of the ________ element of the marketing mix
A) production B) place C) price D) profit E) promotion