Which of the following is NOT true about the two-step process by which mass communications affect personal attitudes?
A) The influence of mass media is mediated by opinion leaders, people whose opinions others seek or who carry their opinions to others.
B) The influence of mass media on public opinion is not as direct, powerful, and automatic as marketers have supposed.
C) The two-step flow supports the notion that consumption styles are primarily influenced by a trickle-up or trickle-down effect from mass media.
D) People interact primarily within their own social groups and acquire ideas from opinion leaders in their groups.
E) Two-step communication suggests that mass communicators should direct messages specifically to opinion leaders and let them carry the message to others.
C
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Tanner is aware that many of his friends share unregistered software that is helpful in their jobs. One friend offered to give him a copy of the software. Tanner politely declined the offer and bought himself a registered copy of the software. It appears Tanner is at the ______ of moral development.
A. preconventional level B. conventional level C. postconventional level D. neoconventional level
Absolute privilege against a defamation action ________
A) exists in the pressroom of a major newspaper B) is given on the House and Senate floors during congressional debate C) is provided within the confines of one's own private property D) exists at one's place of employment
Which of the following statements best defines financial statements?
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You want to buy a Nissan 300Z on your 27th birthday. You have priced these cars and found that they currently sell for $25,000. You believe that the price will increase by 10 percent per year until you are ready to buy
You can presently invest to earn 14 percent. If you just turned 20 years old, how much must you invest at the end of each of the next 7 years to be able to purchase the Nissan in 7 years? A) $8,881.21 B) $4,540.14 C) $4,652.18 D) $4,239.56 E) $5,072.09