A state of being that is self-initiated and causes physiological and psychological changes is called
A. positive stress.
B. relaxation.
C. burnout.
D. synergy.
Answer: B
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A psychographic segmentation, "Comfortable Belongers" refers to "up-and-comers" of a country's population
Indicate whether the statement is true or false
Which of the following is NOT a classification of the projective techniques used in marketing research?
A) association technique B) evaluation technique C) construction technique D) expressive technique E) completion technique
Silkskin Cosmetics is advertising its newest line of eye makeup. Made from all-natural ingredients, the products are hypoallergenic. Silkskin is selling the products in specially designed tubes that make application easier
Which of the following is a core customer value for Silkskin's line of eye makeup? A) the natural ingredients B) the Silkskin brand C) the products' revolutionary packaging D) the hypoallergenic properties of the products E) the desire for having beautiful eyes
John issued a check to Mary who signed it as a blank endorsement. Mary lost the check. If someone finds it, he/she could
A) sign his/her name under Monica's and cash the check. B) write "for deposit only" under Monica's signature and deposit it to his/her account. C) do nothing; the check must be made payable to him/her before it can be cashed. D) do nothing; since he or she is neither a payer or payee.