The goal of the Whitesville campaign was to ______.

A. reveal its attractiveness to audiences in the region and beyond
B. neutralize a negative reputation
C. reveal its attractiveness to home audiences only
D. maintain the reputation of the American Heart Association


A. reveal its attractiveness to audiences in the region and beyond

Communication & Mass Media

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Definition is a form of description

Indicate whether the statement is true or false

Communication & Mass Media

Avoiding ornate fonts or formats is a recommended prescription for which presentation aid strategy?

a. make the presentation aides large enough b. keep presentational aids simple c. practice using presentational aids d. both a and c

Communication & Mass Media

The primary difference between the nominal group technique and the Delphi technique is that

. A. the nominal group technique includes meeting face-to-face, whereas the Delphi technique shares ideas in writing or via email. B. the nominal group technique allows for the evaluation of ideas, whereas there is no evaluation in the Delphi technique. C. the Delphi technique must involve computers, whereas the nominal group technique requires face-to-face communication. D. the Delphi technique requires an outside facilitator, whereas the nominal group does not.

Communication & Mass Media

Which of the following is NOT a manufacturer of submixers that are especially useful for news?

a. JK Audio b. Shure c. Sony d. Marti

Communication & Mass Media