The term network clearance refers to
a. a station's agreement to air a network program in a specific time slot
b. a network's agreement to empty certain hours so that affiliates can fill them with syndicated or local shows
c. a station's commitment to air a network program, usually within a few hours or days of delivery
d. contractual agreements by all 200+ affiliates of one network to air a specific program in a specific daypart
e. contractual agreements by all 200+ affiliates to air 90 percent of their network's total schedule
a
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A district sales manager conducts a quarterly business meeting in which she talks about ways of increasing sales in key markets in the northeast and southwest. What organizational pattern is the speaker using in the presentation?
a. comparison and contrast b. problem-solution c. time d. space e. cause and effect
The final goal a team seeks to achieve is the instrumental objective
Indicate whether the statement is true or false
One of the best ways to identify your personal biases and stereotypes is to ______.
a. listen carefully to how people who are different from you react to your words and ideas b. do research on biases and stereotypes c. ask people from a different ethnic group to tell you what biases they think your ethnic group has d. attend diversity and cultural sensitivity training
According to the text, which of the following is the best summary of what happened to
cigarette sales after the FCC required TV and radio stations to begin airing anti-smoking messages?
a. Cigarette sales increased substantially for reasons that are still debated. b. Cigarette sales increased substantially because the tobacco companies countered the anti-smoking messages with more effective ads for cigarettes. c. There was very little change in cigarette sales. d. Cigarette sales decreased substantially. e. Cigarette sales stopped altogether for a period of six months.