Introductory quotes need not be from a person well known to the listeners, as long as the quote is

related to the topic.

Indicate whether the statement is true or false


TRUE

Communication & Mass Media

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A speaker can increase the audience's understanding by __________.

A. using abstract concepts B. using as many visual aids as possible C. using concrete words D. using jargon and technical terms

Communication & Mass Media

Who broke the news of President Clinton’s sexual tryst?:

a) I.F. Stone; b) Ted Turner; c) Kenneth Star; d) Matt Drudge; e) Walter Cronkite

Communication & Mass Media

To prove libel the libeled person must be

a. Identified or identifiable b. Under the legal drinking and/or voting age c. Able to plausibly deny willful negligence d. Willing to make an uncoerced statement to the media

Communication & Mass Media

Political ads, usually on TV, in which a candidate criticizes the opponent are called

A) slam ads. B) moderate ads. C) negative ads. D) stonewalling ads.

Communication & Mass Media