Which of the following is an advantage of printed catalogs over digital catalogs?
A) the ability to offer an almost unlimited amount of merchandise
B) efficiencies in production, printing, and mailing costs
C) a stronger emotional connection with customers
D) less competition for customers' attention
E) real-time merchandising
C) a stronger emotional connection with customers
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Which of the following is an advantage to visiting a library to look at books for conducting research?
A) Books are more current than what can be found online B) Books are free to borrow C) Books contain a bibliography of similar types of resources for further research D) Librarians have determined the books are worthy of being in the library's collection E) Librarians can scan books into a web portal, allow for downloading
Major factors used by companies in creating a culture of openness, honesty, and assistance include:
a. whistleblower hotlines. b. fraud awareness training. c. accounting and/or analytical anomalies. d. not performing criminal background checks.
________ is the structured and composed nonpersonal communication of information, usually paid for and usually persuasive in nature, about products by identified sponsors through various media.
A. Advertising B. Message channeling C. Feedback D. Marketing E. Sales promotion
If the random variability in a time series is great and exponential smoothing is being used to forecast, then a high alpha (?) value should be used
a. True b. False Indicate whether the statement is true or false