Which of the following social media metrics is the most common and easiest to measure?

A. amplification rate
B. conversion rate
C. volume of mentions
D. applause rate
E. engagement


Answer: C

Business

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________ perform a role similar to that of brokers or agents but are part of the buyer's organization

A) Truck jobbers B) Merchant wholesalers C) Purchasing officers D) Rack jobbers E) Cash-and-carry wholesalers

Business

Specialty Blades designs precision cutting devices for varied applications

A recent project involved the company working closely with a medical device company to develop a combination scalpel and stapler that makes precise cuts on the tissue and staples closely, which results in less traumatic procedures and quicker patient recoveries. This is an example of which of the eight critical processes performed by supply chain managers? a. Supplier relationship management b. Returns management c. Product development and commercialization d. Order fulfillment

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________ is an internal method of recruitment in which notices of available jobs are displayed in central locations throughout an organization and employees are given a specified length of time to apply for the available jobs.

A. Campus recruiting B. Job posting and bidding C. Employee referral D. Job sharing

Business

Arthur enters into a written contract with James that requires James to sell Arthur's farm. Arthur then hires Katherine to sell his farm without terminating the contract with James. Which of the following statements is true of this scenario?

A) James can sue Arthur for monetary damages only if their contract was an exclusive agency contract. B) James can sue Arthur for breach of contract on the grounds of duty of cooperation and ask for specific performance. C) Arthur has the authority to enter into a contract with Katherine without terminating the contract with James. D) If James has not completed the duties assigned to him in the contract, Arthur need not compensate James for his services.

Business