Corporate volunteerism is the policy or practice of employees volunteering their time or talents for charitable, educational, or other worthwhile activities, especially in the community.
Answer the following statement true (T) or false (F)
True
Volunteer projects achieve maximum impact when they draw on a company's strengths, such as when employees volunteer their time or talents for worthwhile activities.
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When the management team noted the increased interest in bikes as a mode of commuting, bicycle manufacturer Sensta introduced utility bikes aimed at the urban commuter
In which of the following cases is the company following a plus-one pricing strategy? A) Sensta entered the market with a bike priced at $2,500, and later, as more competitors entered the market, reduced the price to $1,000. B) As the market for bikes in a particular city became saturated, Sensta raised the prices of its bikes hoping to gain maximum profit before exiting the market. C) With several competitors with similar product features in the utility bike market, Sensta concentrated on the sturdiness of its bikes, and raised the price of the basic model from $500 to $1,000. D) Sensta manufactures a basic model priced at $500, a bike with more features, priced at $1,500 and a deluxe model priced at $3,000. E) When Sensta entered the market, there were already competitors in the $1,000-$2,000 price range. Sensta introduced three bike models in the $500-$700 price range in order to capture market share, and later raised the prices of its products.
There are two approaches that management can use to estimate the amount of credit sales that would prove to be uncollectible, they are the _____. Over time, the two methods, correctly used, will give the same cumulative income and asset totals. U.S. GAAP and IFRS do not require firms to use one or the other, and some firms use both methods
a. gross amount of sales procedure and the aging-of-accounts-receivable procedure. b. percentage-of-sales procedure and the aging-of-accounts-receivable procedure. c. percentage-of-cost of good sold procedure and the amount of accounts-receivable procedure. d. percentage-of-cost of good sold procedure and the aging-of-notes-receivable procedure. e. gross amount of sales procedure and the amount of accounts-receivable procedure.
What are the major implications of the new-product development process and the diffusion process to marketing managers?
What will be an ideal response?
Which of the following is not one of the options for the product following gate review?
a. terminate b. suspend c. recycle d. proceed