While writing a lead sentence for an article, which strategy helps capture the imagination of the audience?

a. Tell a story
b. Keep it long
c. Go for a two sentence-punch
d. Use weak verbs


A

Communication & Mass Media

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Heather's soccer coach believes she is not a good athlete and therefore yells at her constantly during practices. This makes her more likely to perform worse on the field. These behaviors demonstrate the concept of _____

a. social comparison b. reflected appraisals c. the looking-glass self d. self-fulfilling prophecy

Communication & Mass Media

Using other people's jokes is a very effective way to improve your

delivery of humor in a presentation. Indicate whether the statement is true or false

Communication & Mass Media

The first modern method of __________ was seen during the Civil War

a. war tactics b. censorship c. interviewing d. editing

Communication & Mass Media

The scientific term for an event that causes stress is

A. stressor. B. fight-or-flight response. C. desensitization. D. anticipatory anxiety.

Communication & Mass Media