In a brief essay, describe what magazines have had to do in order to make the transition into having a digital presence that is at least as important as their print edition.

What will be an ideal response?


Magazines need to adopt a “digital first” strategy if they want their online presence to be as important as their print edition. They need to do more than just translate their print publication into one that can be read on a tablet. They also need to have a strong social media presence for their magazine.

Communication & Mass Media

You might also like to view...

Toulmin's model of everyday argument includes which of the following elements?

A) logical fallacies, humor, and warrants B) data, warrants, and evidence C) logical fallacies, data, and warrants D) claims, data, and warrants E) claims, logical fallacies, and data

Communication & Mass Media

Which one of the following is NOT cited as an assessable measure of digital audience outreach?

a. behavior change b. reach and impressions c. likes and shares d. message destination

Communication & Mass Media

Classical Hollywood style is often called "the invisible style."

Indicate whether the statement is true or false

Communication & Mass Media

John Huston early in his directing career showed a gift for multi-layered filmmaking. ___

Indicate whether the statement is true or false

Communication & Mass Media