Name the most fundamental aspect of audience psychographics, the one that shapes all others

What will be an ideal response?


Audience psychographics illustrates how our behavior is typically shaped by our attitudes, which are based on beliefs, which are validated by values. These values compose the principles or standards we use to judge and develop our beliefs, attitudes, and behaviors.

Communication & Mass Media

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Gelassenheit is a common German word in Amish life that means ______.

A. separation B. assimilation C. submission D. integration

Communication & Mass Media

Which of the following is NOT one of the three roles that represent our power personality?

a. democrat b. abdicrat c. autocrat d. ethnocrat

Communication & Mass Media

When verbal symbols conceal change they exhibit ______.

a. polarization b. reification c. static evaluation d. lexical gaps

Communication & Mass Media

Small talk allows people to exchange information in order to discover __________

a. patterns of behavior b. common interests c. mutual benefits d. all of the above e. none of the above

Communication & Mass Media