Which of the following is the last stage of the data preparation process?
A) questionnaire checking
B) coding
C) data cleaning
D) transcribing
E) selecting a data analysis strategy
E
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You are a sports agent who is representing Jack Lofton, a star football player, in contract negotiations with the New York Landmarks. The Landmarks have offered Lofton a four-year contract, with annual raises and performance bonuses that will result in a growing cash-flow stream for Lofton each year. Which table factor(s) should you use to most efficiently determine the "value" of the contract?
A. Present value of $1. B. Future value of a $1 annuity. C. Present value of a $1 annuity. D. Future value of $1. E. Both Present value of $1 and Present value of a $1 annuity.
In Chinese markets, Nike had a problem using the "Just Do It" attitude which was found not to be appropriate. Finally, Nike decided to use Chinese athletes in their promotion. This type of adaptation was needed due to:
A) the Chinese do not wear running shoes. B) ingrained Chinese values which respect authority. C) Chinese athletes use Nike shoes. D) "Just do it" in Chinese has a negative connotation. E) parents do not want their children to see such ads.
Which of the following models are often a summary or restatement of the main points of the theory?
A) graphical models B) mathematical models C) verbal models D) technological models E) provisional models
Advantages of online focus groups include all of the following EXCEPT:
A) geographic distance is overcome for respondents. B) client can observe from home or office. C) respondents can be re-contacted easier. D) people are less inhibited in their responses. E) costs are equivalent to traditional focus groups.