To successfully sue for defamation, what must be proven?
A) The language used was purposely abusive.
B) The language injures the person's reputation.
C) The information was accurate and fact based.
D) Anger or malice was the inspiration for the message.
E) The message was approved by the company's legal advisors.
Answer: B
Explanation: B) To successfully sue for defamation, the aggrieved party must prove (1) that the statement is false, (2) that the language injures the person's reputation, and (3) that the statement has been communicated to others.
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Answer the following statements true (T) or false (F)
Accounting information ranks at the top on surveys that ask investors to weigh the importance of different types of investment information.
The "mommy track," "mommy wars," glass ceilings, and pink-collar ghettos still affect employment of women as much as they used to, especially in the public relations field
Indicate whether the statement is true or false
What is a personal area network (PAN)?
A. Refers to a wireless technology that transmits signals over short distances among cell phones, computers, and other devices. B. Refers to any type of operation accomplished without the use of a hard-wired connection. C. Provides communication for devices owned by a single user that work over a short distance. D. Means the technology can travel with the user; for instance, users can download software, email messages, and web pages onto a laptop or other mobile device.
Figure 7-5Figure 7-5 above shows how marketing researchers and managers use information technology to turn information into marketing actions. What does B represent?
A. internal data sources B. results C. external data sources D. buying queries E. data warehouse