Advertising and marketing messages that are posted by people through channels such as YouTube, Snapchat, or Twitter are known as ______.

A. social media
B. online marketing
C. social marketing
D. none of these


C. social marketing

Communication & Mass Media

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A(n) _____ interview is meant to change or reinforce behavior, while a(n) _____ interview is meant to assess one's performance to date

A. appraisal, problem-solving B. employment, counseling C. sales, persuasive D. persuasive, appraisal

Communication & Mass Media

Why would a person converge by using “company lingo” when speaking with a coworker?

What will be an ideal response?

Communication & Mass Media

Without _____________, a relationship would be boring, but without ________________, it would be chaotic.

a. control; approval b. connection; autonomy c. novelty; predictability d. closedness; openness

Communication & Mass Media

The likelihood that the TV program The Secret Life of the American Teenager might make teenagers avoid talking to parents and doctors truthfully about sex is an example of

A. gatekeeping. B. cultivation effect. C. media convergence. D. privacy turbulence.

Communication & Mass Media