A mobile on-demand transportation company with an established brand name uses a unique mobile app and GPS mapping technology to reduce the time for drivers to pick up passengers and take them to their destinations. It then gives the mobile apps away free to all riders. Which of the five generic strategies is this company using?
What will be an ideal response?
The mobile on-demand transportation company has employed a best-cost provider strategy giving customers more value for the money by satisfying their expectations on key quality features, performance, and/or service attributes while beating their price expectations. This approach is a hybrid strategy that blends elements of low-cost provider and differentiation strategies; the aim is to have lower costs than rivals while simultaneously offering better differentiating attributes.
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Who among the following is examining the validity of a job evaluation?
A. Rita, who is requesting the management for a reanalysis and a reevaluation of the required skills as she feels her job has been evaluated incorrectly B. Laila, who is measuring the effectiveness of a formal appeals process C. Keira, who is measuring the degree to which the job evaluation plan matches an agreed-upon pay structure for benchmark jobs D. Keith, who is surveying employee attitudes about the job evaluation plan
Discriminant functions are linear combinations of the predictor or independent variables, which will best discriminate between the categories of the criterion or dependent variable (groups)
Indicate whether the statement is true or false
Age, income, education, ethnicity, and gender are types of
A) psychographic data. B) behavioral data. C) attitudinal measures. D) psychoanalytic information. E) demographic information.
The risk of making the wrong decision is higher when the degree of uncertainty is ______.
a. high b. low c. constant d. zero