In nonverbal communication, illustrators
a. reinforce a verbal message.
b. clarify a verbal message.
c. compliment a verbal message.
d. replace a verbal message.
a
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Selective editing is
A) making editorial choices with the moral outcome of the decisions in mind. B) using omission and/or juxtaposition with the goal of distorting. C) the use of PR events in place of real news. D) carefully weeding out the falsehoods and misleading facts while editing a story.
Which of the following answers best describes the interests of Civil War buffs attending a presentation contrasting the battles of Bull Run and Gettysburg?
a. topic-centered b. self-centered c. attitude-centered d. audience-centered e. adaptation-centered
In what ways has the introduction of digital communications technology influenced the practice of public relations?
What will be an ideal response?
How much video should be shot for a given story?
A. only a few seconds of action that can be run on a loop B. just enough to set the scene C. only the shots you know will be included in the story D. much more than you think you will need