Why is it important for marketing managers to know the motivations underlying the sample size recommendations of the researchers that they hire?
A) A manager's cost may be unnecessarily inflated.
B) Unethical researchers may use large sample sizes to increase profits.
C) Unethical researchers may have ownership in a data collection company.
D) Researchers' profits may be a percentage of total costs.
E) all of the above
D
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Which of the following is not true about the modified cash basis?
a. Depreciation adjustments are made each period; b. Liabilities are recognized for services received on account; c. Accrual accounting is used for prepaid assets; d. Long-term assets appear on the balance sheet; e. Revenues are recognized when cash is received
Whether or not writers register their manuscript with the Copyright Office or even publish, the law of copyright provides basic, automatic protection for writers
Indicate whether the statement is true or false
If a company erroneously records a $500 deposit as $50 in its records, which of the following must occur when reconciling its bank statement?
A) The company must increase the balance per its records by $500. B) The company must increase the balance per its records by $450. C) The company must decrease the balance per its records by $500. D) The company must decrease the balance per its records by $450.
Using Economic Value Added (EVA) to calculate residual income, the cost of capital employed is:
A) the standard percentage cost of capital multiplied by the average capital employed. B) the actual percentage cost of capital multiplied by the total capital employed. C) the standard percentage cost of capital multiplied by the total capital employed. D) the actual percentage cost of capital multiplied by the average capital employed.