According to the Ethical Norms and Values for Marketers from the American Marketing Association, which of the following ethical values states that a marketer should accept the consequences of the marketing decisions and strategies taken by him or her?
A. Responsibility
B. Honesty
C. Respect
D. Openness
E. Fairness
Answer: A
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A. The American Patent and Trademark Office B. The United States Invention Office C. The United States Patent and Trademark Office D. The Patent and Copyright Office
A stand-alone visual display of data is called a(n) _____
A) chart B) table C) native file D) infographic E) report deck
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Marginal analysis
A) only considers costs that vary with the relevant decision. B) considers all historical costs. C) only considers some historical costs. D) considers all past and future costs.