George Herbert Mead advocated research through a form of ethnography in which researchers systematically set out to share in the lives of the people they study; this is called:

A) survey research
B) experimentation
C) textual analysis
D) participant observation


Ans: D) participant observation

Communication & Mass Media

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According to Katherine Rowan's Theory of Informatory and Explanatory Communication, which of the following presentation purposes is more informatory than explanatory?

a. overcoming confusion and misunderstanding b. clarifying a difficult term c. explaining a quasi-scientific concept d. reporting new information e. All of the above are examples of informatory communication.

Communication & Mass Media

The value of public relations to an organization has __________ with technology because of the increased value of communication skills and an ability to predict and handle crises

a. increased b. decreased

Communication & Mass Media

The celebrity chef is planning her presentation on how to create an elegant French dish. Which organizational pattern works best for speeches like hers?

a. motivated sequence b. topical c. temporal d. spatial

Communication & Mass Media

“The other day I heard you calling Lisa a “lousy player,” and Lisa responded “I’m not half as bad as you!” I know you have said to me that Lisa is a really good athlete. What would you call that interaction you had with her?” This question is an example of a

a. Structural Question b. Descriptive Question c. Contrast Question d. None of the above

Communication & Mass Media