Japanese products and personal technology have had a enjoyed a high demand in America thanks to their _________________ and ___________________ over the last quarter of the 20th century.
a. usability and popularity
b. price and efficiency
c. low quality and low price
d. reliability and high quality
d. reliability and high quality
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The effects of global competition have been highly disadvantageous for consumers around the world
Indicate whether the statement is true or false
Jake, who runs a business on Mint street, wants to open another retail outlet in the business district. He is unable to because of the ________ laws imposed by the local governments in the United States.
A. lining B. mapping C. zoning D. policing E. branding
What role did the media play in the crisis involving rats at a New York City Taco Bell in 2007?
A) preventing a national crisis for the marketing department B) turning a potential disaster into a humorous story C) speeding up the manner in which the story spread D) alleviating health and safety fears among the public E) providing information regarding meal vouchers
The use of the telephone to identify potential new customers is referred to as?
a. Telemarketing b. Telepresence c. Telekinetics d. Telebranding